Verification determines how often you can write to clients first.
Meta limits the number of 24-hour conversations that you can start first per day from WABA channels. At the same time, it allows you to answer incoming messages as much as you like.
Once you have connected the channel, you can start 250 correspondences per day. If you confirm the company and pass the WhatsApp Business profile name verification, you can start up to 1000 correspondence per day.
It is easy to verify a company: 10 minutes to send an application and 3-4 days to wait.
Once the company is verified, Meta will check the display name of the profile. It was already indicated when creating a WhatsApp Business profile and connecting the WABA channel. Therefore, nothing else needs to be done — just wait.
When Meta checks everything, you will be able to start 1000 conversations per day, and over time increase the number of available messages up to 10,000 or more.
Verifying company in Facebook Business Manager
Go to the “Security Center” section of Facebook Business Manager and click the “Start Confirmation” button.
1. Check your company information and click “Next”.
2. Select “None of these apply” from the list of companies that Facebook has found.
3. Confirm the legal name of the company. Select the language and upload a scan of one of the documents: business license (if any), TIN, PSRN. It would be better if you upload several documents.
4. Confirm the company address and phone number.
Upload a document with your company’s legal name, mailing address, or phone number that you entered:
- utility bill, such as electricity or telephone;
- a certificate from the bank showing the address;
- business license with the address or phone number of the company.
5. Select the method of verification:
- by phone. A robot will call and give a code to enter on the website. We didn’t get a call ¯\_(ツ)_/¯
- by email. Enter your email address, preferably on the domain of your company’s website. A code will come via email, which you will need to enter on the site. The code came to the email within 3 minutes.
- domain validation of the site. The site is confirmed by placing a meta tag in the <head> section. It works this way too.
Done — you have sent the company for verification. Confirmation can take up to 3 weeks, but usually 2-3 days.
Every few days, go to the security center and check to see if the company has been confirmed or not. If your application was rejected, you can only find out about it in this section.